Seminar Systematic innovation management

  • 23.09.2025 - 24.09.2025
  • WZLforum an der RWTH Aachen, Aditec Gebäude, Steinbachstr. 25 52074 Aachen
  • 1295,00 EUR

Innovations secure the future viability of a company, but are often neglected or there is no structured innovation process at all. In this compact and application-oriented seminar, you will learn how to implement an innovation process in your company that is derived directly from the corresponding innovation strategy. In addition, methods ranging from customer needs analysis and creative methods to the design of business model innovations will be demonstrated in order to fill the generic innovation process with life in a user-specific way.

Further information

Registration ICS calendar entry 

RegistrationICS calendar entry

Agenda

Tag 1

TimeProgramme item
10:00Begrüßung und Einführung
10:15Grundlagen des Innovationsmanagements
11:00Der Innovationsprozess
12:00Gemeinsames Mittagsessen
13:00Die Innovationsstrategie
14:00Ideation und Grundlagen zur Kundenbedürfnisanalyse
15:00Workshop: Customer Journey und User-Story
16:15Pause & Networking
16:30Szenario- und Trendanalyse
17:30Tagesabschluss
19:00Gemeinsame Abendveranstaltung

Tag 2

TimeProgramme item
09:00Begrüßung und Einführung
09:15Gastvortrag: Technologiefrüherkennung und-scouting
10:15Ideenmanagement und –bewertung
11:15Pause & Networking
11:30Managing Sustainable Innovations
12:15Gemeinsames Mittagessen
13:15Workshop: Business Modell Innovation
14:30Erfolgsfaktoren “Breakthrough Innovations”
15:15Wrap-up: "What to do on Monday"
15:30Ende des Seminars

Event description

Innovations ensure the future viability of companies, but are often put on the back burner, partly due to the current crises. Especially against the backdrop of dynamic markets, rapid technological development and unpredictable events, a systematic innovation process and a clear innovation strategy are essential to future-proof the company. In the “Ideation and Innovation Management” seminar, the necessary steps that make up an innovation process are approached holistically. This means that specific methods and examples for the various phases of the innovation process, backed up with practical examples, will be presented and discussed with you. The seminar will begin with an approach to designing the often neglected innovation strategy, which lays the foundation for the direction of your company's innovation activities. Methods for analyzing customer needs and ideation approaches will then be presented before the lecture on scenario and trend analyses shows you how to plan under uncertainty. In addition to understanding the market, however, the technology push, which is at least equally important, should not be neglected, which will be addressed thematically by presenting approaches to early technology identification and scouting, among other things. 

The question of how to evaluate ideas in order to ultimately implement the best idea is answered in the ideas management topic block, before an excursus on sustainability highlights the relevance of the topic in new product development, not least due to the new EU directives. A workshop on business model innovation will address the need for business model adjustments, particularly in the case of disruptive innovations. Finally, we will look at the fact that these disruptions do not occur by chance and which success factors you can also use to innovate successfully in the corresponding presentation.

Topic areas

  • Innovation management
  • Ideation
  • Technology screening
  • Sustainability and trend analysis

Target group

Your contact

Gereon C. Bönsch, M.Sc.

Tel.: +49 241 475719 100
Mobil: +49 15146774073

Gereon.Boensch@complexity-academy.com

Experience

  • Forschungsprojekt zur agilen, datenbasierten Produktenwicklung in der Windenergiebranche
  • Beratungsprojekt zur Konzeption und Verankerung agiler Produktentwicklungsprozesse im Maschinen- und Anlagenbau
  • Organisation von industrieübergreifenden Arbeitskreistreffen zu agilen Methoden und Vorgehensweisen
  • Durchführung einer Studie in der produzierenden Industrie zur Agilen Produktentwicklung

Sven Schümmelfeder, M.Sc.

Tel.: +49 241 475719 100
Mobil: +49 151 23335236

Sven.Schuemmelfeder@complexity-academy.com

Experience

  • Beratungsprojekte zur Entwicklung von Baukastenkonzepten im Maschinen- und Anlagenbau, für Komponentenhersteller und in der Komsumgüterindustrie
  • Beratungsprojekt zur Einführung und Implementierung eines Product Lifecycle Management (PLM) Systems
  • Beratungsprojekt zur Prozessanalyse und Prozessdigitalisierung in der Automobilindustrie
  • Beratungsprojekt zum Variantenmanagement eines Komponentenherstellers
  • Beratungsprojekt zum Business Development eines Start-ups
  • Betreuung von Industriearbeitskreisen und Konsortial-Benchmarking Studien im Bereich Innovationsmanagement und Nachhaltigkeit


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